I was looking at something on instagram last night, someone was planning an event, they had taken a photo of a few items to be used… all on trend.. all ‘cool’ pinterest worthy items. It got me thinking, we all love following trends, having on trend things in our homes, in our work, in our events. Because the trend setters make these things look cool and appealing, everyone loves it, and its all too easy to gobble it up. But does it kill creativity? We all fall into the temptation or trap of following trends, sometimes because this is what sells, its a fail safe. We know it looks good. But is it us, is it unique, is it still creative. Sure we can take a creative twist on it, and there is nothing wrong with using trends. But as a designer, blogger and consumer, I think care must be taken not to let trends kill creativity.
When it comes to what you fill your home with… what has meaning to you, what will be timeless (unless you have bucket loads of cash, to keep re-decorating- p.s the odd small interchangeable trendy item doesn’t count ), what do you REALLY love.
I think when it comes to making decisions about design, buying, decorating and celebrating, there needs to be a care taken to examine things with greater meaning, rather than taking the easy route of following trends.
This is why designers use briefs, to get to the deeper meaning, of the message, the business the person, how to communicate who they are, what they do, and what they believe through style and design.
So next time, I feel tempted to buy or use something trendy, I need to ask myself, is it really me? What If I knew nothing about what was in style now, what would I use? Let the imagination and creative flow!