YOUR RESULT

You are... The Explorer


Embracing the journey
and exploring ideas.

Freedom. Curiosity. Authenticity.
You are all about adventure. Your brand invites
people to step outside the expected, embrace the
journey, and explore new ideas or possibilities.
It’s raw, real, and ever-evolving.

Inviting people to step outside the expected, embrace the journey, and explore new ideas or possibilities.

Your Brand Superpower

Breaking the mold and doing things your own way.
You are here to disrupt routine, challenge the norm, and carve their own path. You’re magnetic because of your independence and openness. You’re not trying to be perfect, but true. Your branding feels earthy, energetic, and in motion. You’re drawn to creativity, travel, freedom, and nature or to metaphoric forms of exploration (like self-discovery, spiritual growth, or new ideas).

Brand Keywords

Wild, Adventurous, Raw, Untamed, Free spirited, Earthy, Curious, Spontaneous, Unpolished, Authentic

Leverage your superpower, create memorable marketing.

A BIG LIST OF IDEAS YOU CAN 
TAKE INSPIRATION FROM:


- Organic, imperfect layout design -torn paper, hand-drawn lines, soft shadows)

-Digital downloads that feel handwritten
or travel-inspired (e.g. “Field Notes”-style PDFs)

- Postcards or notecards
with natural textures or hand-lettered

-Kraft paper-style packaging
or tags with hand-drawn icons

-Trail Marketing-
Leave a breadcrumb trail to your brand—unexpected, curious, memorable.

- Found in the Wild/ Wander Drops- Leave items for people to find related to your business. Making people feel like they discovered you by chance. E.g Stickers, postcards, button pins with text saying you found me' and details about business.

- Adventure Tags- Attach your brand to everyday adventure
—painted rocks, notes in books, stickers on poles. Think guerrilla marketing.

- Instagram Reel Cover with a Raw, Scrappy Vibe

-Field Notes Mini Zine (Digital Flipbook or Printable)

- Patches with your brand sayings or phrases.

- A branded notebook-
a great client gift.

- Branded cap or tote bag design for gifting or wearing in your content.

- Keychain for client gifts.

- Leaving clever posters or tear aways out on the street. More guerrilla marketing.




Ideal Colour Palettes


These palettes reflect landscapes, nature, and a sense of grounded boldness.




Perfect Font Choices

Explorer fonts are bold, imperfect, organic, and slightly wild. They should reflect movement and natural texture. Think handwritten, rustic serifs, or imperfect sans-serifs.

THERE IS SO MUCH MORE TO YOUR BRAND THAN PERSONALITY...
TAKE YOUR BRAND FURTHER

build a memorable brand AND ELEVATED graphics

Ready to confidently become your own designer?

Go deeper on your brand message and unique voice to build a stand out brand and professional graphics.

Learn the 4 Secrets to Making Design Feel Easy so you can spend more time doing the things you are best at.

WATCH NOW

Hi there, I'm Tabitha Emma

BRAND DESIGN EDUCATOR

After over a decade of designing brands and websites for creators like you, I now equip small business owners with the tools and processes to create and take control of their own branding.

I want to see creative's thrive and flourish, and be seen as the professional talents they are.

Creating something unique and filled with personality, character and story. I can help you bring your vision to life.

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